Pat McGrath Labs Expands Skin Fetish Range With 36 New Concealers

Pat McGrath Labs Expands Skin Fetish Range With 36 New Concealers

The industry legend is about to release a new line of next level products.

The industry legend is about to release a new line of next level products.

Text: Paul Madley

Having made her name in the 90’s traveling the globe working on some of the most memorable editorials and runway shows, Pat McGrath is an industry legend. In 2015 McGrath launched Pat McGrath Labs which was an instant success making her millions and earning her a spot on Time’s 100 most influential people list (2019).

Pouring decades of knowledge and personal experience into her line, Pat McGrath Labs produces some of the most coveted beauty products out there. For her latest collection, McGrath has launched, Pat McGrath Labs Skin Fetish: Sublime Perfection Concealer System. It drops on 02.21.20 and includes ‘36 skinclusive shades for all.’

This new line of products follows on from last year’s huge hit, Sublime Perfection System, which included foundation, setting powder, primer and brushes. It’s been confirmed that the new range will feature liquid concealers, under-eye powders and new application brushes. The ultra modern packing fits in with the brand aesthetic. Black and gold, black outer shells with gold text, and gold text on transparent cases. The brushes were created with angular fibers for optimal coverage. At a 40-degree slant they’re vegan friendly and were designed to mimic goat hair.

The makeup was created with performance in mind. Each product was designed with a full-coverage formula and spiked with ceramides and hyaluronic acid to keep you looking hydrated. The concealer is also infused with a vita serum complex, which helps to diffuse pigments. It gives a natural look, almost invisible but will provide you with full coverage.

Speaking at a press event in New York, McGrath said, the system is different “[It] showcases how we customize concealer — for instance, I’ll mix it with some foundation or primer.” She went onto to explain that you can also use the concealer in lieu of foundation, as well as in place of contour or highlighter.

The Pat McGrath Labs Skin Fetish: Sublime Perfection Concealer System ranges from $30 to $32 USD and will be released February 21 on patmcgrath.com

The Skin Fetish: Sublime Perfection Concealer System

The Skin Fetish: Sublime Perfection Concealer System

 

Credits: Photo Courtesy of Pat McGrath

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