Prada Unveils Newest Collaborative Windows With Bergdorf Goodman

Every color of the rainbow highlight’s the house’s special selection for the famed Manhattan boutique

Prada is bringing their world of many colors to the streets of New York City, having once again taken over the storied Fifth Avenue windows of Bergdorf Goodman from March 8th to March 21st. Creating a visually driven game of colors to express Prada’s latest season, horizontal bands of multicolor hues of vibrant neons unite the women’s and men’s windows, creating a color story that clashes beautifully with the gritty hustle of the famed Manhattan avenue.

Courtesy of Prada

Featuring the Prada logo and a white luminous line, a single horizon of color and the house’s newest, covetable pieces invite the viewer to come in and bear witness to the displays that highlight the bags and accessories in various scenarios, highlighted by a special selection of products for men and women for each “scene”.

Courtesy of Prada
Courtesy of Prada

Presented for the first time globally in womenswear, the Prada vichy pattern is offered in classic colors of pink and blue for must-have items such as skirts, tops, pajamas,  knitwear, and stunningly in raffia bags (with even red, turquoise, and black for him). With a special selection for the Bergdorf Goodman shoppers, the installation includes also an exclusive offer from Prada’s Spring/Summer 2023 collection.

Courtesy of Prada

Be sure to check out the Bergdorf Goodman windows IRL from March 8 to March 21 and discover the Prada men’s and women’s products at BergdorfGoodman.com.

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