Raf Simons + Fred Perry Are Gifting 100 Archive Pieces

Raf Simons + Fred Perry Are Gifting 100 Archive Pieces

Raf Simons + Fred Perry Are Gifting 100 Archive Pieces

In honor of the 10-year anniversary of the successful collaboration, the two brands are dropping archive pieces around the world.

In honor of the 10-year anniversary of the successful collaboration, the two brands are dropping archive pieces around the world.

Text: Lilly Pace

In celebration of a decade of the collaboration between Belgian designer Raf Simons and sportswear giant Fred Perry, the two brands are leaving 100 archived garments in "places of emerging subculture globally."

The labels are releasing the location coordinates of where the hand-folded, vacuum-sealed pieces are dropped on Instagram over the course of the next six weeks, until the release of their AW18 collection on August 20. The first eight pieces, polo shirts from collections as far back as SS10, were left in Athens on July 5.

"During the Summer of ’18, we pay homage to 10 years of Fred Perry x Raf Simons," the brands said. "Honouring the collaboration, the collections, and the youth culture that inspired them, we gift 100 garments from our archives to subcultures of the future."

Check out Fred Perry's post showcasing the pieces below.

UP NEXT

A History of Iconic Celebrity Perfume Ads
In honor of Britney Spears' new "Prerogative" fragrance.