Rakuten Fashion Week Tokyo FW20 Goes Digital

Rakuten Fashion Week Tokyo FW20 Goes Digital

Tokyo Fashion Week and Chill.

Tokyo Fashion Week and Chill.

Text: Laura Sanchez

This year, fashion aficionados can enjoy front-row seats during all shows at Rakuten Fashion Week Tokyo FW 2020—from the comfort of their own homes. All Fall/Winter Collections will be livestreamed through the official Toyko Fashion Week Website. In response to global concerns over coronavirus, the event opted for an alternative solution rather than cancelling or postponing. Tokyo Fashion Week will proceed as planned but without the usual audience of editors, influencers, and celebrities. 

Livestreams are not uncommon in the fashion world. Chanel and Gucci have previously made use of this platform for previous collections. However, this is the first time an entire fashion week event will go full on digital. Amid a time of social distancing, this livestream could serve as a model for other events to come. See below for a full schedule of Rakuten Tokyo Fashion Week’s upcoming streams. All times are JT.

Rakuten Tokyo Fashion Week FW20 Schedule

March 16

3:30 p.m. – De_caffeine Homme

5:30 p.m. – DressedUndressed

8:00 p.m. –  Meagratia

March 17

8:00 p.m. – Hiroko Koshino

March 19

6:00 p.m. – Forsomeone

March 20

12:00 p.m. Jotaro Saito

2:30 p.m. Koh T

8:00 p.m. Neglect Adult Patients

March 21

3:00 p.m. – Mitsuru Okazaki

9:45 p.m. – Mint Designs

March 23

3:00 p.m. – Apocrypha

March 25

4:00 p.m. – Stair

6:00 p.m. – Yuki Torii International

March 26

12:30 p.m. – Malamute

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