Restock Your Jean Drawer With The LOIS V DENIM Collab

The collection is the perfect melding of V’s fashion-forward aesthetic and Lois Jeans’ time-tested craftsmanship.

As we step into Fall, denim jeans once again become the foundation for every casual ‘fit imaginable. Getting a stylish, comfortable pair is of the utmost importance. That’s where LOIS V DENIM comes in. The stunning collab between Lois Jeans and V Magazine was modeled on the covers of V131, “Golden Age,” by Emily Ratajkowski, Ashley Graham, Abby Champion, Nyja Abdullah, Taras Romanov, Elieen Gu, and Vinson Fraley. Featuring eight different jeans in timeless cuts and colors, the collection is the perfect melding of V’s fashion-forward aesthetic and Lois Jeans’ time-tested craftsmanship. The signature “V” logo detail is embroidered on the pockets of every pair for a personal touch exclusive to the collab.

Staying true to Lois Jeans’ tradition, LOIS V DENIM jeans are made by the oldest tailoring family in Spain. Of course, a few innovations have been made in the manufacturing process since the brand’s 1962 founding. One such innovation is the eco wash technique, which gives jeans like The Marvin and The Ninette a distinctive retro look while saving 60% more water than a regular wash. This and other methods allow the collection to be sustainable without compromising on quality.

The River

If you’re that person who lives in high-waisted jeans, you’ll adore The River. The straight-fit jeans with a slight flare are the perfect throwback to the grunge era that made them famous. A clean, contemporary finish brings the style into the twenty-first century.

The Raven

The Raven is another of the collection’s standouts. A tapered fit at the hem makes them especially wearable with heels or boots—it’s basically a must during the Fall. Like The River, The Raven gives off vintage vibes that are right on-trend in 2021.

The Basse

While men’s jeans might have a reputation for being predictable, the LOIS V DENIM offerings are anything but. Take a look at The Basse to see what we mean. The white skinny jeans are a statement on their own, but a special construction at the warp level of the fabric puts them over the top.

The Dario Boot

The Dario Boot, meanwhile, delivers a unique silhouette sure to turn heads. A subtle flare at the hem takes the basic bootleg to new heights.

Don’t let your jeans drawer stay stuck in the past this Fall. The entire LOIS V DENIM collection is available to shop on the Lois Jeans website. From skinnies and flares to boot cuts and carrots, the collab has fits for any style. All you have to do is figure out which pairs are your favorite—challenging, we know.

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