Saint Laurent Releases the Fifth Installment of the SELF Series

Saint Laurent Releases the Fifth Installment of the SELF Series

Saint Laurent Releases the Fifth Installment of the SELF Series

SELF 05 "A Night in Shanghai" showcases the French fashion house's multi-faceted personality.

SELF 05 "A Night in Shanghai" showcases the French fashion house's multi-faceted personality.

Text: Dylan Kelly

Last year, Saint Laurent launched SELF, a concept portfolio that captures the different aspects of the French fashion house’s personality through illustrious video production. Through the eyes of artists selected by creative director Anthony Vaccarello, we’ve seen the fashion house’s vivid character come to life in the first four installments. Today, the maison welcomes the fifth iteration with SELF 05, “A Night in Shanghai.”

Curated by Chinese artist Wong Kar Wai and directed by Wing Shya, Saint Laurent’s latest rendition is an introspective journey of self-discovery. The traditions of Shanghai meet the contemporary allure of Saint Laurent as Ju Xiaowen walks along a wire in a juxtaposition of the happenings of the past and the explorative nature of the present. SELF 05 represents the house’s legacy of breaking free from conformity with a blazing path of individuality, one of trial and success. 

“Wong Kar Wai envisions individual feelings; his art is like a vivid dream projected into real life, which emphasizes the contrast between the fragile aspect of humanity and reality,” said Anthony Vaccarello. “It was a very instinctive process based on mutual respect and admiration, in the movie you can find and feel the Saint Laurent fantasy taking shape as a natural consequence.” 

Saint Laurent’s SELF 05 was presented exclusively at the Yuz Museum in the Shanghai Art District, and now it’s available for the public’s viewing pleasure. Watch below to gain an insight into the persona of Saint Laurent.

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