Selena Gomez's "Fetish" Video is Finally Here

Selena Gomez's "Fetish" Video is Finally Here

Selena Gomez's "Fetish" Video is Finally Here

Summer love isn't always peachy in the Petra Collins-directed film.

Summer love isn't always peachy in the Petra Collins-directed film.

Text: Megan Kasselberg

After many a teaser, Selena Gomez finally released her new "Fetish" video shot by Petra Collins and featuring Gucci Mane. V94 cover star Gomez stuns in the sensual role, plunging onto a kitchen floor in a yellow dress and losing herself in a peach freezer. The hazy pastels and female-centered narrative seem fitting for a Collins production, as the artist and curator has built her unique creative reputation on both.

A previous "Fetish" teaser video was released by Collins and Gomez as a precursor to the new intricate visuals. Both teaser and full video focus on Gomez's lips and tongue, and the complications that come with intimate relationships. Gomez seems to go crazy in the music video, ripping her tights, using an eyelash curler on her tongue, and sitting at a candle covered table in the rain. It comes across as a sexy thriller, with a certain haziness and confusion that feels most fitting for summer love. "Fetish" is officially one of the hottest singles of summer, and we can't wait to see where Gomez goes from here.

Credits: Photo via @petrafcollins

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