Sorelle, The Jewelry Line In A League Of Its Own

Sorelle, The Jewelry Line In A League Of Its Own

Behind-the-scenes designer Francesca Grosso is cultivating her unique perspective on modern jewelry.

Behind-the-scenes designer Francesca Grosso is cultivating her unique perspective on modern jewelry.

Text: Danielle Combs

In the face of fashion, there has never been a shortage of endless possibilities, devout creativity and profound displays of originality. The industry has continually served as an open forum that prides itself in breeding diversity, propelling visionary thinking and fostering creative forces to push the limits and bounds beyond the norm.

Meet Francesca Grosso, the designer behind the New York-based jewelry line Sorelle who has masterfully set out to reimagine and reconfigure coveted classics including—slim chokers, both minimalist and statement earrings, delicate stackable rings and heavy metal bangles. As a woman at the forefront of her booming business she is defying odds and superseding expectations with the next wave of her standout designs we’ve been awaiting for her Spring 2018 collection.

How were you able to evolve for this collection?

Creating conversation with a sense of reality was the theme for this collection. The [collection] as a whole was loosely inspired by interior designer, Verner Panton and architect, Marcel Breuer. There was that slight inclining of wanting to give up recently after five years of pursuing the brand. And then I thought to myself, giving up is the easy way out, sticking through it is the hardest yet rewarding option.

Over the course of five years, how have you stayed motivated to continue to create?

Not everyone wants to see you succeed, but it's a matter of finding the support system [of people] who do want you to succeed. This season you'll see a far more serious side. I wanted to produce imagery that evoked curiosity and emotion. It was important for me as a creative to support other creatives in the process.

How did you envision your SS18 collection coming to life?

By working with stylist and casting director Matt Holmes and photographer Thomas McCarty, I felt that was the necessary step forward towards the future of what I wanted Sorelle to look like.

You'll see a few pieces named after female icons that not only stayed true to their voice but how they told a story through their music. The Donna earrings and Stevie rings are named after Donna Summer and Stevie Nicks. With these women in mind, I wanted to produce a lookbook that was open for interpretation and conversation.

It's not about putting together a collection; it's about honoring the Sorelle male or female for allowing me to continue my journey. Almost like a record, it's more about collecting and investing rather than buying and tossing away.

I can honestly thank my customers who have guided me to better my craft and in turn, I want to be able to give them something of value.

SORELLE SPRING 2018

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