Stella McCartney Shoots Her Winter 2017 Campaign At A Landfill

Stella McCartney Shoots Her Winter 2017 Campaign At A Landfill

Stella McCartney Shoots Her Winter 2017 Campaign At A Landfill

The British designer reflects on the issue of water and consumption.

The British designer reflects on the issue of water and consumption.

Text: Danielle Combs

For winter 2017, Stella McCartney traveled to the Eastern Coast of Scotland to document her campaign and shoot the man-made landscapes from the accumulation of discarded items. The striking images, shot by Harley Weir, ring true for the British designer’s sense of awareness and ethos. The images of a decaying car and a vast landfill give way for a collection that focuses on the impact of sustainability and responsibility for future generations.

Click below to see the eye-opening campaign.

Credits: images courtesy of harley weir/stella mccartney

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