If you’ve had internet access for the past year, chances are you’ve heard about director and indie darling Greta Gerwig’s upcoming film Barbie. Starring Margot Robbie as Barbie herself, Barbie follows its characters on a journey from the fantastical Barbie Land to the Real World. Starting on July 17th, Zara invites shoppers to join in on the fun with a brand-new capsule collection inspired by the movie.
Zara welcomes customers to tap into their inner child with a game of dress-up as the collection features full outfits seen on screen; see Barbie’s pink gingham dress and Ken’s western cowboy look. Far from being costumes, these playful pieces can be easily dressed down for everyday wear, or up for a full-on Barbie party.
With a perfectly on-theme color palette of every shade of pink that you can imagine, with splashes of glitter, gold, silver, black, and white, the capsule presents a full range of Barbie-inspired clothing, accessories, and pajamas for both men and women. If that weren’t enough, the collection also offers a series of homeware and beauty products.
For Zara and Barbie fans alike, or anyone in need of a break from the Real World, the Zara Champs-Elysees store in Paris and the Zara SoHo store in NYC will each host a pop-up inspired by the Barbie Dreamhouse between July 17th and July 30th. The pop-ups will feature a human-scale set with a life-size fitting room and a vending machine full of Zara x Barbie products, as well as a series of screens with digital renderings of Barbie Land beyond the Dreamhouse.
Available online at Zara.com and in select stores worldwide beginning today, this capsule collection is the perfect opportunity to let your childlike imagination run wild.