Featuring a cast of mega-watt celebrities, the eponymous label of Calvin Klein is back with their latest Spring 2023 campaign. Shot by infamous photography duo Mert Alas and Marcus Piggott, the dynamic debut continues the Calvins or Nothing concept highlighting the world’s most influential talent, stripped back to showcase their confidence and sensuality. The faces of the campaign feature existing ambassadors and friends of the brand, such as Jennie, Kendall Jenner, and FKA twigs, as well as Michael B. Jordan and Aaron Taylor-Johnson in their debut campaigns for Calvin Klein.

Rooted in unadulterated confidence, the launch channels the true character of each talent. Jennie embraces minimalism and is seen in her most stripped-back state, while Kendall appears with unapologetic sensuality, her more intimate side revealed. FKA twigs epitomize artistry, debuting a new unreleased track in the campaign alongside visuals that capture her distinctive movement. Michael B. Jordan evokes confidence, demonstrating the energy and passion that drives him to be the best at his craft, and Aaron Taylor-johnson’s magnetic presence resonates across the imagery. Dressed in the latest underwear and jeans, the cast introduces a wide range of new styles for the season.

Front and center, the collection will feature new underwear ranges, such as the sportier fits, including the new Athletic and Modern Cotton Performance offerings as seen on Michael B. Jordan and FKA twigs and new Modern Cotton bralettes worn by Jennie. Furthermore, in underwear, new sensual lace options such as Sheer Marquisette and the Geo Lace triangle bra, as seen on Jennie and FKA twigs. In jeans, the house’s iconic denim styles are refreshed with new washes and 90s-inspired silhouettes, as seen on Aaron, Kendall, and Jennie, and a new sculpted denim bra and ultra-high bra cropped wide leg jeans, worn by Kendall.

Launching today with additional extended content, March 15th, the Spring 2023 campaign can be seen on Calvin Klein.