Summer is widely recognized as the season of languorous waves and poolside lounging. It’s also known as that seasonal stretch between spring and fall where the weather is just right to show a little or, depending on your comfort level, a lot of skin. Checking off all the boxes on the season’s requisites, Louis Vuitton follows its compass south to Mykonos.
Where classical cliffside white-washed villas and the phosphorescent blue of the Aegean Sea meet, you’ll find Zuma. A globally acclaimed fine-dining destination, Zuma knows how to do summer in style. That’s why Louis Vuitton and Zuma have joined forces to curate one seriously haute resort experience.
At the day-to-night lifestyle destination, the Parisian fashion house will host not one but two pop-up stores. Gushing with Louis Vuitton’s hottest grails, these pop-ups offer guests its summer collections, menswear, womenswear, shoes, accessories, and, of course, some of its most coveted leather goods. Housed in a very Grecian ambiance of neutral tones, wood, and stone, both pop-up experiences offer an inviting embrace of French high fashion and the free spirit of the island.
Among the usual divinities, dished out by Louis Vuitton, its “By the Pool” collection will also be available to clients (think long, languid, and light). A surfeit of destination dressing, “By the Pool” includes a vibrant spectrum of hues and airy apparel. Whether billowing in the breeze seaside or in the city on the go, Louis Vuitton’s summer threads evoke an air of leisure while living up to the glamour woven into its name.
As the perennial craze for it-bags suggests, a summer collection wouldn’t be complete without one. Enter the Neverfull Mykonos resort bag. Bathed in a luscious cream color, this tote is summer-ready in every sense of the word. Pack your latest read, favorite SPF, sunglasses, or whatever comprises your essentials list on holiday. With this bad boy, no one will ever tell just how stuffed your bag actually is.
Alternating between LV monograms and the house’s iconic flowers, the Neverfull Mykonos resort bag mimics the shimmering shores of the island with irregular rendering used in its production—that translates to one whimsical watercolor take of the house’s famed monogram. There are also the Twists, Summer Bundles, Coussin, and Pochette Métis bags revamped in the likeness of the island as they get splashed with cool indigo, cerulean, and lavender hues.
While the knockout pop-ups take center stage, there’s also the matter of Zuma’s recreational experience. Where leisure takes on a new meaning, Zuma Mykonos boasts a sumptuous array of poolside indulgences, including award-winning Japanese cuisine, day beds, and an oh-so-sleek infinity pool.
Not unlike the supersonic BPMs of its resident DJ, Zuma’s hand-crafted menu of inventive cocktails, too, teem with effervescence. Try the Shibuya. Akin to the lively district it’s dubbed after, this cocktail plays with an eclectic range of flavors that traverses from earthy notes of vodka and sake to tart mandarin, lime, and hibiscus—all enveloped in a warm aura of vanilla. Or if you’re feeling adventurous, try the Midnight Velvet, where Metaxa 12 infused with black sesame gets swirled with amaretto, lime, and verjus—your call.
As the heat reaches its peak, so does Louis Vuitton and Zuma’s collaboration. The exclusive luxury experience will turn things up a notch in August with Louis Vuitton’s definition of glamorous gaiety. What might this look like? Picture this: Zuma’s infinity pool drenched in Louis Vuitton iconography and signature colors. If one thing’s for sure, Louis Vuitton and Zuma’s collab will be the destination on everyone’s lips this summer. Will you be there?