Swarovski’s Exclusive Partnership with Raye Continues for US Leg of Her Global Tour

The singer-songwriter stuns in custom Swarovski couture
Glamour, sparkle, couture… oh my! Raye kicked off the US leg of her global tour with multiple performances at Radio City Music Hall. Continuing her partnership with Swarovski, Raye wore a custom Swarovski Couture dress with red-toned crystals. The striking piece was composed of 100K crystals and required nearly 100 hours of application. The craftsmanship and quality shone on stage, as the sparkle of her dress, the energy of her performance, and the grandness of the venue were all in sync.

The British singer recognized for hits like “WHERE IS MY HUSBAND!” is also celebrated for her songwriting for other artists, including Beyoncé and Ellie Goulding, as well as producing for Rihanna and John Legend. Her 2026 global tour, This Tour May Contain New Music, spans the UK, Europe, and North America, with 51 performances in total.

In addition to her custom garment, Raye has also worn Swarovski jewelry for performances, including pieces from the Constella and Millenia collections. Founded in 1895, the brand is known for creating some of the world’s finest crystals. When it comes to Raye’s custom dress, the design blends the elegance of jazz with the boldness of pop—a clear reflection of her powerful music.

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