Talking Point: Prada's Banana Bowling Shirt

Talking Point: Prada's Banana Bowling Shirt

People are buying the $1700 garb in droves.

People are buying the $1700 garb in droves.

Text: Lilly Pace

Ugly-chic is officially this year's biggest trend. From high-heeled crocs to dad sneakers, previously deemed "ugly" fashion has made its way onto numerous designer runways. As if we needed more proof that high fashion designers are going "ugly", the honorary hottest shirt of the summer is none other than a boxy, $1700 Prada bowling shirt. Patterned with a mixture of bananas and flames, the design resembles something that Guy Fieri would wear. Yet, Prada's loud, expensive bowling shirts have appeared on celebrities from Pusha T to Jeff Goldblum.

However, this isn't the first time bananas or ugly-chic have made their way into Prada collections. In September 2010, Prada design chief Miuccia Prada presented her SS11 collection with an array of tropical and banana prints. The designs were an instant success, and a womenswear trend was created out of the fruit.

As high fashion brands are currently revamping not only ugly-chic designs, but also tapping into customer nostalgia with the relaunch of iconic classics, the comeback of the banana, and the hefty price tag, is no surprise. Nostalgia sells, and Prada knows how to keep hold of their throne in this current fashion climate.

The outrageous shirt is currently sold out in all sizes except for XL on the Prada website. However, you can still participate in this summer's hottest trend with Prada's banana-clad twill skirt and dress, as long as you're willing to drop over $2000.

Credits: Images Via Prada

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