The 7 Swedish Designers Taking Over Fashion

The 7 Swedish Designers Taking Over Fashion

See the top brands from Scandinavian soil taking the industry by storm.

See the top brands from Scandinavian soil taking the industry by storm.

Text: Brandon Tan

Sweden found an empty plot in the fashion landscape and moved in, it seems. In the past decade, we’ve seen a great emergence from the Scandinavian soil, supplying its bounty of smart designers to an apparently needy industry. Mother to H&M, the country has more to offer, too. From the well-recognized Acne Studios to Eytys--a footwear brand monopolizing feet on the street and now moving onto denim--Swedish exports are taking over fashion whether you know it or not.

The land known for vikings and meatballs has for some time also held a reputation for contemporary design, birthing the pioneer of do-it-yourself furniture, IKEA. Now solidifying its place on the fashion map, Sweden hosts its own fashion week in Stockholm, whose street style is covered by Vogue (which is how you know it’s official).

Showing at Stockholm Fashion Week are native talents including Filippa K, House of Dagmar, Rodebjar and Totême. While likely unfamiliar to the common ear, these designers are ones you’ll be hearing more of, as has proven the case for Swedish brands preceding who now hold a global share in the industry, like Nudie Jeans and J.Lindeberg.

For those uninformed, allow me to enlighten. See below for a round-up of the top Swedish brands en route to fashion domination.

ACNE Studios

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