This feature appears in V129 now available for purchase.
The modeling industry is rife with the most interesting of faces. But behind them will always be even more interesting stories. And behind these faces, reflecting the best of what London has to offer, are passion, drive, creativity, and an underlying need to keep pushing and delivering the best they can. In this shoot by photographer Sølve Sundsbø, these models bring their own individual appeals and personalities to the front of the camera for V and showcase the diverse meanings of beauty, fitted with their own mantras.
“Right now I am focusing on my creative practice as I will use it as my tool to expose the dark corners of society, humanity and my own self.” – Laura Morgan
“I feel very driven to keep applying pressure on having better size representation in the fashion industry. I’m hopeful for the future and I’m excited to continue to push boundaries.” – Alva Claire
“In my life I’m deliberately replacing an emphasis on my individuality with an emphasis on building community, through the lens of a climate activist.” – Arizona Muse
“Getting through school is definitely my biggest drive; I’m just hoping we can all enjoy a summer with family and friends.” – Stella Jones
“ME is driving ME! Spending so much alone time this past year has forced this into play, and oh how refreshing it is! Focusing on myself is a total revelation.” – Jeny Howorth
“Last summer i took up embroidery which has bloomed into a whole new world of inspiration and ideas for me. Calming and creative, the perfect energy for this year.” – Georgia Howorth
“My children are the reason I get up every day. Their endless creativity has inspired me to take up painting—and their endless busyness has inspired to take up meditation.” – Jade Parfitt
“I have focused on ways to give myself peace of mind, in taking up yoga and learning to breathe, unwind and be kind to myself.” – Hannah Motler
Caren Jepkemei wears dress Saint Laurent by Anthony Vaccarello
See below for the full fashion film: