The Coachella Valley’s Hottest Billboards of 2026

Along California’s I-20, performers have raised iconic billboards teasing the festival weekends

  • Text by Taylor Richards

It’s that time of year again. The cold winter weather is on its way out, and denim shorts, fringe, and cowboy boots are on their way in. One of the biggest weekends of music festival season is just days away. The sold-out 2026 Coachella Valley Music Festival has historically hosted some of the most iconic moments in pop culture, producing unforgettable musical debuts and announcements, surprise guest performances, and a plethora of celebrity sightings. With Sabrina Carpenter, Justin Bieber, and Karol G headlining both weekends this year, fans are trekking their way to the California desert early with high anticipation.

The road trip to the Coachella Valley may be long, hot, and sometimes dreadful, but along Interstate 10, festivalgoers might just find a few familiar faces welcoming their arrival. Glimpses of the iconic Coachella billboards have been circulating, amping up fans with sneak peeks of what each artist and brand is bringing to the Valley.

From Karol G’s ten headlining billboards and Katseye’s “Pinky Up” sneak peek to Rhode x Bieber promo, V share some of our favorite Coachella Valley billboard sightings of 2026.

Karol G

Courtesy of Universal Music Group
Courtesy of Universal Music Group
Courtesy of Universal Music Group

Katseye

Courtesy of Universal Music Group
Courtesy of Universal Music Group

Major Lazer

Courtesy of Sacks & Co

Rhode

Courtesy of Derris

Swae Lee

Courtesy of Universal Music Group

Billie Eilish & James Cameron

Courtesy of Universal Music Group

54 Ultra

Courtesy of Universal Music Group

Holly Humberstone

Courtesy of Universal Music Group

Anyma

Courtesy of Universal Music Group

Marlon Hoffstadt

Courtesy of Universal Music Group

2PAC

Courtesy of Universal Music Group
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