Dior has tapped Deva Cassel and Willow Smith for its new 2026 Diorshow campaign. In the spotlight are the new Diorshow 5 Couleurs palette and Overvolume Mascara, framing the two artists’ eyes in luminous sweeps of rose and brown. Opulent tones shimmer in the key visual, shot by the Paris-based photographer Axel Morin. Elsewhere, the Overvolume formula lifts lashes into a fanned-out finish—clump-free, defined, lash-by-lash.


In the video campaign, Cassel and Smith move in sync as the camera snakes between them, leaving our focus on their amplified gaze. The Overvolume Waterproof Mascara intensifies their eyes, naturally drawing out the duo’s warm hazel undertones with a high-impact sheen.


Packaged in a sleek silver and black sleeve, the mascara features a brush designed with three distinct bristle types for precision and lift. Available in black, blue, brown, pink, and plum, shades of vivid colors flash across models Akon Changkou and Qun Ye. Changkou, keyed in Overplum, pairs the look with the Brown Brocart harmony from the new 5 Couleurs palette. On Ye, an eclectic pink hue unfolds—Overpink mascara layered against the Rose Moiré palette.
Structured around a duochrome shade dusted with pearlescent pigments, the limited-edition palette is available in blue, pink, lilac, and brown harmonies. Each compact comes encased in the house’s signature cannage motif, a subtle nod to the iconic Lady Dior bag.
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