V NEWS: Moschino Taps Bugs Bunny To Celebrate Lunar New Year

The brand is celebrating the Year of the Rabbit in a big way

  • Author: Matthew Velasco
  • Photography: Peter Siskos
  • Fashion: Emma Oleck
  • Makeup Virginia Young (Home Agency) Hair Junya Nakashima Models Imari Karanja (Next) Manicure Jazz Style (SEE Management) Digital technician Nick Barr Photo assistants Jesse Russell, Ashton Herman

This feature appears in the pages of V140 now available for purchase

What better embodies the modern fashion landscape than an American designer, heading an Italian house, celebrating Lunar New Year? To commemorate The Year of the Rabbit, Moschino Creative Director Jeremy Scott is bringing famed pop culture icon Bugs Bunny to the forefront of the brand’s latest capsule collection.

 

All clothing MOSCHINO Necklace SWAROVSKI

 

Featuring house favorites and wearable must-haves, the range is a spirited marker of the new year, in signature Scott fashion. Both celebratory and thoughtful, commemorative and cheeky, Moschino’s latest capsule collection is a reminder of our shared bonds—and a subtle hint to embrace our inner Bugs Bunny in the coming year.

The Moschino Bugs Bunny collection is available on January 2, 2023 at Moschino stores.

 

This feature appears in the pages of V140 now available for purchase

Discover More