Vitaly Releases Toys Capsule Collection

Vitaly Releases Toys Capsule Collection

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Vitaly Releases Toys Capsule Collection

The newest pieces are influenced by childhood nostalgia.

The newest pieces are influenced by childhood nostalgia.

Photography: Zack Vitiello

Text: Addison Aloian

Vitaly has launched their newest Toy Capsule Collection, drawing upon nostalgic influences. Recently supported by the likes of Bad Bunny, Lil Nas X, Olivia Rodrigo, CL, and Willow Smith, the Toronto-based fashion jewelry brand pulls inspiration from our childhoods and seeks to target those with bold and confident style in this collection.

Some of the collection’s pieces include a spinning top pendant titled “Spin,” featuring a detachable and functional spinning top, a pistol pendant titled “Pew Pew,” inspired by the controller from the arcade game Duck Hunt, and a restock of their iconic a Gummy Bear pendant and Beam smiley face ring, which both come in gold and 100% recycled stainless steel.

Starting at $75, the collection is available to buy now exclusively online at VitalyDesign.com.

Credits: Creative Direction + Photography: Zack Vitiello, Collage + Art Direction: Primera Ng, Stylist: Santana Luzige, Stylist Assistant: Ezio C, Hair + Makeup: Mila Victoria, Beauty Assistant: Kathy Nguyen, Production: Scott Mc Donald, Photo Assistant: Dexter Da Silva, Models: Kiki & Lola (Folio Montreal), Griffen (Elite), Pr: Rx Studio

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