In a testament to their recent commitment to women of every body shape, size, and ability, VS and PINK have officially become one of the first major intimate brands to release adaptive pieces.
Pairing up with GAMUT Management (GAMUT), a talent agency working with and representing people with disabilities, VS & PINK Adaptive was tested at every step of the way with focus groups, wear testing, and focus groups to ensure the clothing was made by and for people with disabilities; even earning the GAMUT Seal of Approval™ for the pieces, certifying the authenticity of the collection.
“As the first intimates brand to earn the GAMUT Seal of Approval™, we are honored to have partnered with Victoria’s Secret and PINK throughout the creation of VS and PINK Adaptive to ensure an authentic approach of integrating women with disabilities throughout the go-to-market journey,” said Mindy Scheier, Founder and CEO of GAMUT Management.
Available in some of the most popular collections, including Victoria’s Secret’s Body by Victoria and PINK’s Wear Everywhere, the pieces feature a range of “magnetic closures for ease, sensory-friendly fabric, fully adjustable and convertible front straps, period panties and more”, also offered in a range of bra and panty sizes.
The VS & PINK Adaptive is available on victoriassecret.com and in select store locations nationwide.