• Text by Karina Rower

Set aside your “no-makeup” makeup and make room for bold glamour with the help of beauty visionary Dame Pat McGrath’s newest foray—the new Louis Vuitton La Beauté line.

All products LA BEAUTÉ LOUIS VUITTON From top to bottom, left to right: Nice beauty monogram canvas bag ($870, available at select Louis Vuitton stores) | LV Rouge in Monogram Rouge 896 ($160, available at select Louis Vuitton stores) | LV Ombre in Monogram Rouge 896 ($250, available at select Louis Vuitton stores) | LV Ombre in Waking Dawn 650 ($250, available at select Louis Vuitton stores) | LV Rouge in Passport to Paris 102 ($160, available at select Louis Vuitton stores) | LV Rouge in Flesh Thrill 306 ($160, available at select Louis Vuitton stores) | LV Rouge in Time Capsule 502 ($160, available at select Louis Vuitton stores) | LV Rouge in Breaking Point 307 ($160, available at select Louis Vuitton stores)

Continuing her artistic relationship with the house, the La Beauté line embodies the freedom to express oneself through makeup by offering a world of colors to use through the 55 shades of the LV Rouge lipstick, 10 variants of LV Baume, and 8 color-
ways of LV Ombres eyeshadow palettes. With a simultaneous vintage effect but also a functional modern appeal, Louis Vuitton’s impact in the beauty realm is sealed with a kiss.


This story appears in the pages of V157: now available for purchase!


Photography Greg Delves

Text Karina Rower

Beauty Editor Kev Ponce

Production Jessica Hafford

Photo Assistant Vasilios Smaragdas

Location Noho Studios

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