Former VMAN cover superstar Channing Tatum has officially been granted the coveted title of a Versace muse. The actor is now the face of the iconic fashion house’s newest member of Eros fragrance line, Eros Energy eau de parm, with a unsurprisingly sexy campaign shot by the legendary Mert and Marcus.

The campaign’s film showcases Tatum in a classic all black Versace look complete with a silver studded belt exhibiting a sexy sprint of strength and agility as the actor seamlessly channels the ethos of a modern Greek god. A seductive and invigorating scent, Eros Energy conjures the spirit of the Mediterranean, delivering notes of the classic scenic coastline and the classic Italian essence of luxury.

Photography courtesy of Versace

The campaign has landed on the heels of Tatum’s most recent blockbuster hit, Fly Me to the Moon and ahead of the highly anticipated directorial debut by Zoe Kravitz, Blink Twice hitting theaters on August 23.

The Versace Eros Energy fragrance collection is now available for purchase on Versace’s website.

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