Brandon Maxwell’s grandmother, whom he affectionately calls Mammaw, often accompanies the Texas-born designer at the end of his shows. Unfortunately, this tradition wasn’t possible this season as she was diagnosed with Alzheimer’s earlier this year. Maxwell has often shared his appreciation for his grandmother in interviews, sharing her influence on his love of fashion and career. Inside the Daryl Rother Theatre in New York’s Union Square, the show opened with a short film featuring a close-up of his grandmother, which moved into a montage of Maxwell’s favorite family photos of the two of them. Just before the runway started, the video concluded with her voice saying, “We had a good time, didn’t we.” 

“I’ve taken detours into different places the past few seasons, based on what I thought people wanted or someone else’s expectations, but a lot of what’s going on in the world right now forced me to be me, and who I am is someone who loves a structured, tailored, forever garment,” he told The Hollywood Reporter. While Maxwell has previously employed grandeur and glamor for his celebrity clients: Thandiwe Newton, Black Lively and Lady Gaga – this season he emphasized family. His FW22 runway show featured 31 beautifully tailored pieces, opening with an eye-catching double-lapel trench worn by no other than, Karlie Kloss. After that introduction, Maxwell showcased ballgown skirts, motorcycle jackets, and silk dresses.

And after the final look (Kloss in a floral floor-length ballgown) came down the runway, Maxwell grabbed his grandfather from the front row for the designer walk. Moments before the lights came on Maxwell’s voice is heard asking, “What do you want me to remember the most about her relationship?” To which she responded, “Just remember how much I loved you.”

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