Grant Drops New Track "Vertigo"

Grant Drops New Track "Vertigo"

Grant Drops New Track "Vertigo"

Watch Grant dance through the uncanny valley.

Watch Grant dance through the uncanny valley.

Text: Sophie Lee

"Oh, you, you go to my head/You go to my head like vertigo, like vertigo," sings Swedish alt-pop star Grant on her latest single "Vertigo."

The video, out today, casts Grant as a digital diva. A 3D rendering of her form, designed by Berlin-based artist Stacie Ant, dances through an ambiguous virtual landscape. The track is off Grant's latest EP, also titled "Vertigo," and takes listeners on a hazy pop trip through falling in love.

“I was quite uncertain that I’d be able to make any videos at all this year for obvious reasons, so I thought I’d look into 3D which I’d already been obsessed with for awhile," said Grant. "I found Stacie on Instagram and fell in love with her out of this world aesthetic and humour. It seemed to suit the whole concept really, but especially ’Vertigo'. The animation is a heightened but still quite clueless version of me captured in this isolated space, perfectly conveying the physical state of vertigo in a way that only 3D could.”

Ant herself is no stranger to setting music to a half-lovely, half-uncanny valley dreamscape. Her figures are shiny, bendy versions of themselves, accurate enough to be recognizable, but just wrong enough to remind viewers of their unreality.

She explained," The idea behind the [Vertigo] video is to reflect the physical state of vertigo-dizziness, disorientation and instability. We wanted to communicate the feeling through pose and facial expression. For me it was quite theatrical. I really enjoyed working with a minimal setting where all of the focus is on one protagonist. I think that, cinematically speaking, the video really captured a state of unbalance and overwhelming emotion through the lens of an uncanny 3D world."

Check out the new video below.

Credits: Photos courtesy of artist.

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