Target Collaborates With Four New York City Designers for Fall
The upcoming designer collection will feature pieces by Victor Glemaud, Nili Lotan, Sandy Liang, and Rachel Comey.
Target is already getting into the fall mood. The major retailer has just announced its upcoming Fall 2021 Designer Collection, which is set to drop in September. New York City designers Victor Glemaud, Nili Lotan, Sandy Liang, and Rachel Comey are collaborating with the brand for the 180-piece lineup, including apparel and accessories.
The collection will offer “modern and classic” essentials that channel each designer’s signature aesthetic. Expect multicolored stripes for Glemaud, jumpsuits and slip dresses inspired by ‘70s Americana for Lotan, unusual fabric combinations in sweater pants and denim handbags for Comey, and Liang’s traditional patchwork fleece designs. Clothing will be available in sizes XXS to 4X, and prices will range from $15 to $80 – though Target says most pieces will be under $50.
In an official press statement, Comey emphasized that the collection will coincide with the twentieth anniversary of her brand this fall. “We are proud to have grown from a New York-based company to a global one, and are thrilled to introduce our designs to an even wider audience through this partnership with Target,” she said.
For Glemaud, working with Target marks a “highlight” in his career. “I always aim to make designs that are celebratory, fun and encourage all people, no matter their race, size or gender, to embrace who they are. I hope that every guest who shops at Target is able to find a piece in my collection that makes them feel the most like themselves,” he said in the statement.
Liang said she hopes the collection inspires wearers to have fun with fashion “and not take themselves too seriously.”
“My brand is inspired by nostalgic moments from my childhood, and when the opportunity to collaborate with Target on a fall fashion collection came about, I knew it was the perfect fit as I’ve always admired their collaborations,” she said. “I’m thrilled to be able to bring my designs to such a broad audience.”
Lotan also highlighted her excitement in presenting her designs and fashion staples to a wider audience. “I’ve always believed that the clothes you wear tell a complex story of who you are as an individual,” she said. “Your clothes should give you the strength and confidence to run your life.”
Target has yet to reveal a release date but has announced the collection will be available on Target.com and in select stores, as well as via Target’s contactless same-day pickup options.